Every restaurant has hidden profits. Here are some actual examples of what we've done over the years, from the data digging to the cash registers ringing.
Found money in menu items, labor costs, and customer behavior
Eliminated waste without hurting quality or service
Small tweaks that delivered measurable results within weeks
Every story below shows exactly what we found, what we changed, and what it was worth.
Wonder what we'd find in your restaurant?
Let's Find Out TogetherEvery business has profit that is going unnoticed. We know where to look and how to turn insights into profit.
Premium Fast-Casual Chain
The Habit Burger Grill needed to expand their menu offerings without a full culinary team, but traditional menu development was resource-intensive and risky for long-term success.
We analyzed comprehensive POS data to identify customer ordering patterns, then validated findings through direct conversations with staff and customers across multiple restaurant locations.
Data Mining: Analyzed modifier patterns in POS systems
Field Research: Conducted interviews with staff and customers
Pattern Validation: Confirmed trends across multiple locations
Created the Santa Barbara Style Charburger - turning the most popular custom order into an official menu item that celebrated brand heritage.
5% Dollar Sales Mix: Immediate hit with customers
Increased Margins: Premium pricing boosted profitability
Data-Driven Success: Introduced new product with no menu changes
Restaurant Finance Software Startup
Kitchen Sync needed to reach busy restaurant owners on a tight budget, but traditional advertising was too expensive and ineffective for this target demographic.
We tested social media platforms to find where restaurant owners spent their time, then created targeted content that demonstrated industry expertise and built trust.
Platform Testing: Identified Instagram as most effective channel
Content Strategy: Created educational "Restaurant Term" posts
Community Building: Established credibility through expertise
Developed "Restaurant Term" content series - breaking down industry jargon in entertaining ways that demonstrated deep understanding and built credibility.
Tripled Followers: Made social primary lead source
Engagement Growth: Follower base expanded significantly
Sales Efficiency: Pre-qualified leads closed faster
Innovative QSR Pioneer
Taco Bell wanted to promote 24-hour operations but needed to determine if increased late-night advertising would actually generate profitable incremental revenue streams.
We analyzed comprehensive P&L data across 100+ locations to establish profitability benchmarks, then modeled the impact of increased late-night marketing investment strategies.
Financial Analysis: Reviewed P&L data for 100+ locations
Benchmark Setting: established minimum hourly breakeven average
ROI Modeling: Projected advertising impact on net profit
Recommended strategic restraint - data showed that while advertising would increase sales, labor costs would eliminate profitability gains.
Cost Avoidance: Prevented unprofitable ad spend
Strategic Learning: More sales don't always mean more profit
Data-Driven Decisions: Transparent analysis guided strategy
Ready to learn how we can help your restaurant achieve similar or better results than these industry-leading clients?